{"product_id":"customer-loyalty-programmes-and-clubs-stephan-a-butscher-9780566084515","title":"Customer Loyalty Programmes and Clubs","description":"For any company, large or small, the most effective protection against competition is long-term customer loyalty. Stephan Butscher's step-by-step guide explains how the key to customer loyalty lies in identifying and offering your customers the right combination of financial and non-financial benefits.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Stephan A. Butscher\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0566084511\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780566084515\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/12\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 222\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.10h x 7.40w x 0.90d","brand":"Stephan A. Butscher","offers":[{"title":"Hardcover","offer_id":48621744849151,"sku":"9780566084515","price":200.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/customer-loyalty-programmes-and-clubs-stephan-a-butscher-9780566084515","provider":"WR Book House","version":"1.0","type":"link"}