{"product_id":"customer-relationship-management-rashmi-aggarwal-9798322077268","title":"Customer Relationship Management","description":"Customer Relationship Management (CRM) is a business strategy that focuses on managing and nurturing interactions with customers. The goal of CRM is to enhance customer satisfaction, loyalty, and overall customer experience. It involves the use of technology and data analysis to understand customer needs, preferences, and behaviors, allowing businesses to tailor their products and services accordingly.\u003cbr\u003eKey components of CRM include customer data management, sales automation, marketing automation, and customer support. By centralizing customer information, organizations can create a comprehensive view of each customer, enabling personalized communication and targeted marketing efforts. CRM systems also streamline processes, improve communication within teams, and help businesses make data-driven decisions.\u003cbr\u003eUltimately, the effective implementation of CRM can lead to increased customer retention, improved customer loyalty, and better overall business performance.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rashmi Aggarwal\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798322077268\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/13\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 156\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.33d","brand":"Rashmi Aggarwal","offers":[{"title":"Paperback","offer_id":46928001368319,"sku":"9798322077268","price":9.05,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_40ab2fb2-1125-4c11-b5ae-add859868124.jpg?v=1749373628","url":"https:\/\/www.whiterainbookhouse.com\/products\/customer-relationship-management-rashmi-aggarwal-9798322077268","provider":"WR Book House","version":"1.0","type":"link"}