{"product_id":"customer-success-decoded-bethanie-boswell-9798298494946","title":"Customer Success, Decoded: A Practical Guide for the Aspiring Customer Success Manager","description":"\u003cp\u003e\u003cb\u003eCustomer success without the guesswork!\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eSee what it's really like to be a Customer Success Manager-day-to-day tasks, strategies, and skills, explained clearly and applied in real-world scenarios.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eCustomer success is one of the fastest-growing professions in today's business world, but breaking into the role can feel unclear from the outside. \u003ci\u003eCustomer Success, Decoded\u003c\/i\u003e takes the mystery out of the job, giving you a clear picture of what CSMs do, how they do it, and the strategies that make them successful.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eInside, you will: \u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eMaster the CSM Toolkit\u003c\/b\u003e with chapters on everything from onboarding and demonstrating ROI to managing renewals and expansion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLearn to Handle Any Challenge\u003c\/b\u003e with proven frameworks for de-escalating conflict, managing difficult conversations, and navigating churn.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eGain a Strategic Edge\u003c\/b\u003e by learning how to segment accounts, prepare for high-stakes executive business reviews, and align with internal teams.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBridge Theory and Practice\u003c\/b\u003e using the included adaptable templates, checklists, and playbooks for every stage of the customer journey.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWritten by a veteran educator skilled at translating complex, insider knowledge into clear, actionable steps for career changers and newcomers alike, this book is designed to give you both the understanding and the practical tools to succeed in your first CSM role.\u003c\/p\u003e\u003cp\u003eBy the end, you'll have a grounded, working knowledge of the CSM role and the confidence to navigate it-equipped not just to talk about customer success, but to deliver it from day one.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Bethanie Boswell\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798298494946\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/24\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.58d","brand":"Bethanie Boswell","offers":[{"title":"Paperback","offer_id":48437526888703,"sku":"9798298494946","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_583dc9cd-12a6-4f89-acb0-e7c65df4aea8.jpg?v=1777162419","url":"https:\/\/www.whiterainbookhouse.com\/products\/customer-success-decoded-bethanie-boswell-9798298494946","provider":"WR Book House","version":"1.0","type":"link"}