{"product_id":"daytime-television-programming-marilyn-j-matelski-9781032621913","title":"Daytime Television Programming","description":"\u003cp\u003e\u003cem\u003eDaytime Television Programming\u003c\/em\u003e (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Marilyn J. Matelski\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032621915\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032621913\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/04\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 90\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.32lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.20d","brand":"Marilyn J. Matelski","offers":[{"title":"Paperback","offer_id":48443952857343,"sku":"9781032621913","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f258f3ec-62ec-4618-a9f0-1dd54af48691.jpg?v=1777208994","url":"https:\/\/www.whiterainbookhouse.com\/products\/daytime-television-programming-marilyn-j-matelski-9781032621913","provider":"WR Book House","version":"1.0","type":"link"}