{"product_id":"decoding-china-diego-gilardoni-9781537526508","title":"Decoding China: Cross-cultural strategies for successful business with the Chinese","description":"\u003cp\u003e\u003c\/p\u003e\u003ci\u003e\u003cb\u003e\"It has worked before; it will work in China. Many entrepreneurs make this assumption that could not be further from the truth.\"\u003c\/b\u003e\u003c\/i\u003e\u003cbr\u003e---\u003cp\u003eUnderstanding Chinese business culture is one of the keys for success in the Chinese market. \u003c\/p\u003e\u003cp\u003eThe book combines an intellectual analysis of Chinese Culture with a practical perspective on how it affects business and work relationships. Whether you are planning to operate in the Chinese market or you have to deal with Chinese companies in your home country, this book will provide you with a framework that will help you to prepare a culturally intelligent strategy. \u003c\/p\u003e\u003cp\u003eMany companies around the world are increasingly dealing with Chinese counterparts, and having a good knowledge of Chinese cultural codes is essential to avoid issues and pitfalls that can often derail a business.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Diego Gilardoni\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1537526502\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781537526508\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/15\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 156\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.35lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.99h x 5.00w x 0.33d","brand":"Diego Gilardoni","offers":[{"title":"Paperback","offer_id":43984888791295,"sku":"9781537526508","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_3bb35333-4b9a-4704-b3fa-fd40758c2355.jpg?v=1683274672","url":"https:\/\/www.whiterainbookhouse.com\/products\/decoding-china-diego-gilardoni-9781537526508","provider":"WR Book House","version":"1.0","type":"link"}