{"product_id":"delivering-profitable-value-michael-j-lanning-9780738201627","title":"Delivering Profitable Value","description":"Not another empty call for 'obeying the customer, ' this book offers a comprehensive framework and approach by which the entire organization can learn to discover the end-result experiences that customers truly value, and then reinvent the business based on those discoveries.--Stephen A. Furbacher, President, Dynegy Midstream Services, LLP.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael J. Lanning\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0738201626\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780738201627\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Basic Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/28\/2000\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 6.10w x 0.86d","brand":"Michael J. Lanning","offers":[{"title":"Paperback","offer_id":44128524927231,"sku":"9780738201627","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1e8e5132-410c-43e6-98e5-c7cf543ce317.jpg?v=1687459099","url":"https:\/\/www.whiterainbookhouse.com\/products\/delivering-profitable-value-michael-j-lanning-9780738201627","provider":"WR Book House","version":"1.0","type":"link"}