{"product_id":"design-in-motion-penny-hilton-9781350025516","title":"Design in Motion: Applying Design Principles to Filmmaking","description":"\u003cp\u003eWith an abundance of information on \u003ci\u003ehow\u003c\/i\u003e to create motion graphics already available, \u003ci\u003eDesign in Motion\u003c\/i\u003e focuses on the \u003ci\u003ewhy\u003c\/i\u003e of moving image and less about the how. By unpacking the reasons behind screen designer's production choices, each chapter deconstructs examples of motion graphics by drawing on case studies of both familiar examples from contemporary cinema and unseen work from postgraduate motion graphic designers. It examines the value of image, text, motion, camera and transitions, explaining in detail why some methods work, while others fail. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eWhether you work in info-graphics, documentary or design, this book is structured to follow the production process and, together with its multimedia companion website, will be a by-your-side companion to guide you through your next project.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Penny Hilton\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1350025518\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781350025516\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Academic\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/23\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 280\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.35lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.50h x 8.20w x 0.80d","brand":"Penny Hilton","offers":[{"title":"Paperback","offer_id":46640601465087,"sku":"9781350025516","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_533c44ef-a223-4c5d-a2a3-c3676506e953.jpg?v=1740670053","url":"https:\/\/www.whiterainbookhouse.com\/products\/design-in-motion-penny-hilton-9781350025516","provider":"WR Book House","version":"1.0","type":"link"}