{"product_id":"designing-a-world-class-architecture-firm-patrick-macleamy-9781119685302","title":"Designing a World-Class Architecture Firm: The People, Stories, and Strategies Behind Hok","description":"\u003cp\u003e\u003cb\u003eO\u003c\/b\u003e\u003cb\u003effers\u003c\/b\u003e\u003cb\u003e architects and creative services professionals exclusive insights and\u003c\/b\u003e\u003cb\u003e strategies for success\u003c\/b\u003e\u003cb\u003e from the former CEO of HOK.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eDesigning a World Class Architecture Firm: The People, Stories and Strategies Behind HOK\u003c\/i\u003e tells the history of one of the largest design firms in the world and draws lessons from it that can help other architects, interior designers, urban planners and creative services professionals grow bigger or better. Former HOK CEO Patrick MacLeamy shares the revolutionary strategies HOK's founders deployed to create a brand-new type of architecture firm. He pulls no punches, revealing the triple crisis that almost bankrupted HOK and describes how any firm can survive and thrive.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eDesigning a World Class Architecture Firm \u003c\/i\u003etells the inside story of many of HOK's most iconic buildings, including the National Air and Space Museum, Moscone Convention Center, Oriole Park at Camden Yards, the Houston Galleria and the reimagined LaGuardia Airport. Each chapter conveys lessons learned from HOK's successes --and failures-- including: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe importance of diversifying to depression-and-recession-proof your firm\u003c\/li\u003e \u003cli\u003eThe benefit of organizing your firm around specialized leaders and project types\u003c\/li\u003e \u003cli\u003eThe difference between leading and managing your people\u003c\/li\u003e \u003cli\u003eThe value of simple financial metrics to ensure your firm's health and profitability\u003c\/li\u003e \u003cli\u003eThe \"run toward trouble\" strategy which prevents problems from ballooning\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMacLeamy delivers his advice via inspirational stories such as how HOK survived when its home office in St. Louis went up in flames and humorous stories, like the time an HOK executive was mistaken for royalty on a trip to Saudi Arabia. In this tell-all guide, the driven architecture or design professional will find the tools needed to evolve or grow any firm.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Patrick Macleamy\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1119685303\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781119685302\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/14\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.70lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 7.30w x 0.70d","brand":"Patrick Macleamy","offers":[{"title":"Hardcover","offer_id":44069904679167,"sku":"9781119685302","price":78.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2682e05e-8836-486c-b391-148b9e5c7337.jpg?v=1685427193","url":"https:\/\/www.whiterainbookhouse.com\/products\/designing-a-world-class-architecture-firm-patrick-macleamy-9781119685302","provider":"WR Book House","version":"1.0","type":"link"}