{"product_id":"digital-communications-at-work-sharon-odea-9781398626072","title":"Digital Communications at Work: Designing Channels for Employee Engagement and Experience","description":"\u003cp\u003e\u003cb\u003eImplement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ci\u003e\u003cb\u003eDigital Communications at Work\u003c\/b\u003e\u003c\/i\u003e is the practical guide for internal communications managers, HR business partners and mid-level leaders who want to optimize how employees connect, collaborate and access essential information. Written by two leading digital communications experts, it combines proven principles, actionable frameworks and real-world examples help you deliver measurable results and strengthen your professional credibility. \u003cp\u003e\u003c\/p\u003eDrawing on examples including from universities, global banks, professional institutes and international charities, this book will enable you to: \u003cbr\u003e- Develop a tailored channel strategy aligned to business goals and culture \u003cbr\u003e- Build and present a compelling business case to secure leadership buy-in \u003cbr\u003e- Apply frameworks to select, integrate and optimize digital tools effectively \u003cbr\u003e- Implement content plans that sustain engagement and talent retention \u003cbr\u003e- Measure, analyze and refine for continuous improvement and ROI \u003cp\u003e\u003c\/p\u003eWith step-by-step guidance and actionable tools, \u003cb\u003e\u003ci\u003eDigital Communications at Work\u003c\/i\u003e\u003c\/b\u003e equips you to navigate the planning, politics, finance and IT challenges and create a seamless digital employee experience that supports organizational performance. \u003cp\u003e\u003c\/p\u003e\u003ci\u003e\u003cb\u003eThemes include: \u003c\/b\u003e Internal communications strategy, hybrid workplace engagement, content planning, channel optimization, employee experience, communications ROI\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sharon O'Dea,Jonathan Phillips\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1398626074\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781398626072\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/28\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 328\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.99lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.67d","brand":"Sharon O'Dea","offers":[{"title":"Paperback","offer_id":49083642904831,"sku":"9781398626072","price":38.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/digital-communications-at-work-sharon-odea-9781398626072","provider":"WR Book House","version":"1.0","type":"link"}