{"product_id":"digital-crm-marco-bardicchia-9798370812590","title":"Digital CRM: Strategies and Emerging Trends: Building Customer Relationship in the Digital Era","description":"\u003cb\u003e4th edition - Jan 2023\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eEffective customer relationship management (CRM) is crucial for businesses, particularly in the digital era. \u003cp\u003e\u003c\/p\u003eBy tracking customer data and analyzing their behavior, businesses can tailor their marketing and sales efforts to better meet the needs of their customers. \u003cp\u003e\u003c\/p\u003eIn Digital CRM: Strategies and Emerging Trends. Building Customer Relationship in the Digital Era, Marco Bardicchia explores how to effectively manage interactions with customers and potential customers from initial contact to post-purchase follow-up. \u003cp\u003e\u003c\/p\u003eThis book is a valuable resource for anyone looking to improve their customer relationships and increase the chances of success for their business. \u003cp\u003e\u003c\/p\u003eKey topics: Marketing CRM, Digital Marketing, Customer Relationship Management, CRM, Digital Trends.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Marco Bardicchia\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8370812597\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798370812590\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/22\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 98\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.20d","brand":"Marco Bardicchia","offers":[{"title":"Paperback","offer_id":46685765566719,"sku":"9798370812590","price":11.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7f93858c-dcce-4296-8d1a-a816e733e0ba.jpg?v=1741726708","url":"https:\/\/www.whiterainbookhouse.com\/products\/digital-crm-marco-bardicchia-9798370812590","provider":"WR Book House","version":"1.0","type":"link"}