{"product_id":"digital-luxury-wided-batat-9781526458940","title":"Digital Luxury: Transforming Brands and Consumer Experiences","description":"The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink their business case and adapt their brand offerings for consumers and experiences both online and offline, mixing physical place and digital space: phygital. \u003cbr\u003e \u003cbr\u003e This exciting new text, the first on this timely subject, written by an expert author explores the current malaise and offers ways forward through a mixture of research and practice-led examples.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wided Batat\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1526458942\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781526458940\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/27\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 280\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.99lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 0.59d","brand":"Wided Batat","offers":[{"title":"Paperback","offer_id":43936500449535,"sku":"9781526458940","price":56.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_148a578f-c4c8-4e60-891b-7288803547aa.jpg?v=1681425926","url":"https:\/\/www.whiterainbookhouse.com\/products\/digital-luxury-wided-batat-9781526458940","provider":"WR Book House","version":"1.0","type":"link"}