{"product_id":"digital-transformation-game-plan-gary-obrien-9781492054399","title":"Digital Transformation Game Plan: 34 Tenets for Masterfully Merging Technology and Business","description":"\u003cp\u003eThe Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings, your business needs to rethink everything. In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business. \u003c\/p\u003e\u003cp\u003e Chock-full of practical advice and case studies that show how businesses have transitioned, this book reveals lessons learned in guiding companies through digital transformation. While there's no silver bullet available, you'll discover effective ways to create lasting change at your organization. \u003c\/p\u003e\u003cp\u003e With this book, you'll discover how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eRealign the business and operating architecture to focus on customer value \u003c\/li\u003e\n\u003cli\u003eBuild a more responsive and agile organization to deal with speed and ambiguity \u003c\/li\u003e\n\u003cli\u003eBuild next generation technology capability as a core differentiator \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gary O'Brien, Guo Xiao, Mike Mason\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1492054399\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781492054399\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/03\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 361\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.07lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.75d","brand":"Gary O'Brien","offers":[{"title":"Paperback","offer_id":43995718746367,"sku":"9781492054399","price":45.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_06531850-d9aa-4966-b539-9b7f6a75c87d.jpg?v=1683337435","url":"https:\/\/www.whiterainbookhouse.com\/products\/digital-transformation-game-plan-gary-obrien-9781492054399","provider":"WR Book House","version":"1.0","type":"link"}