{"product_id":"diversity-equity-and-inclusion-in-lee-bush-9781032533865","title":"Diversity, Equity, and Inclusion in Strategic Communications: Becoming Culturally Proficient Communicators","description":"\u003cp\u003eTaking a DEI-first approach, this book teaches students to become culturally proficient communicators by approaching diversity, equity, and inclusion (DEI) with intentionality in every aspect of strategic communications.\u003c\/p\u003e\u003cp\u003eThose who work in strategic communications play a powerful role in shaping public perceptions and thus have a crucial responsibility to understand and practice the principles of diversity, equity, and inclusion in their work. This book introduces students to DEI theories and concepts and guides them through applying these concepts to communications research, planning, and execution. Chapters in the book align with the courses and competencies most often taught in advertising and public relations programs. It also includes chapters on \"Inclusive Leadership\" and \"Working on Diverse Teams,\" as students will need these competencies when working on group class projects and in preparing for internships. The concluding chapter on \"Communicating for Social Change\" allows students to look beyond advertising and PR as corporate-centered disciplines and expand their understanding of the power of communications to advocate for social justice and change.\u003c\/p\u003e\u003cp\u003eIdeal for students at the undergraduate level with relevance to graduate students as well, the book can be used as a stand-alone text in DEI communications courses, as a supplement to core advertising or public relations texts, or in modules in advanced communications courses.\u003c\/p\u003e\u003cp\u003eOnline materials for instructors include teaching tips, suggested discussions and activities, student assignments, sample quizzes, and video links. They are available at www.routledge.com\/9781032533865\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lee Bush, Karen Lindsey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032533862\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032533865\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/15\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 180\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.59lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.41d","brand":"Lee Bush","offers":[{"title":"Paperback","offer_id":46217135915263,"sku":"9781032533865","price":48.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_bf7a5e05-8a9b-403c-a076-322d5e3cc820.jpg?v=1728514387","url":"https:\/\/www.whiterainbookhouse.com\/products\/diversity-equity-and-inclusion-in-lee-bush-9781032533865","provider":"WR Book House","version":"1.0","type":"link"}