{"product_id":"do-your-own-public-relations-michael-gearlds-9781469981505","title":"Do Your Own Public Relations: A guide for small businesses, organizations and individuals","description":"A concise, no-nonsense manual that anyone can use to create, effective, professional PR materials, such as news releases, staff announcements, fact sheets, media kits, captioned photographs and much more. Includes an overview of media law and tips on how to deal with reporters, editors and the media in general.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael Gearlds\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1469981505\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781469981505\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/10\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 184\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.97lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.02h x 8.50w x 0.39d","brand":"Michael Gearlds","offers":[{"title":"Paperback","offer_id":48622418985215,"sku":"9781469981505","price":16.95,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/do-your-own-public-relations-michael-gearlds-9781469981505","provider":"WR Book House","version":"1.0","type":"link"}