{"product_id":"driving-innovation-michael-a-gollin-9780521701693","title":"Driving Innovation","description":"Driving Innovation reveals the dynamics of intellectual property (IP) as it drives the innovation cycle and shapes global society. The book presents fundamental IP concepts and practical legal and business strategies that apply broadly to all innovation communities, including industry, nonprofit institutions, and developing countries. Topics include biotechnology, information technology, and entertainment. The book gives general readers and practitioners a global perspective on how the IP system balances exclusivity and public access to innovations, how it changes over time, and how it encourages, channels, and sometimes stifles innovation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael a. Gollin\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0521701694\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780521701693\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Cambridge University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/04\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 432\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 1.10d","brand":"Michael a. Gollin","offers":[{"title":"Paperback","offer_id":43993971851519,"sku":"9780521701693","price":42.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b400f6d8-a131-4806-9aa8-a0a090ad0414.jpg?v=1683327366","url":"https:\/\/www.whiterainbookhouse.com\/products\/driving-innovation-michael-a-gollin-9780521701693","provider":"WR Book House","version":"1.0","type":"link"}