{"product_id":"early-warning-benjamin-gilad-9780814432068","title":"Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies","description":"\u003cp\u003e\u003cstrong\u003eWith strong opinions and wry humor, world-recognized expert Benjamin Gilad reveals how to anticipate and react to early signs of trouble.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSurprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action.\u003c\/p\u003e\u003cp\u003eSuch systems let organizations manage risk more effectively and prevent \"industry dissonance\" -- when market realities outpace corporate strategies. \u003cem\u003eEarly Warning\u003c\/em\u003e reveals how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eChange strategy to meet new realities\u003c\/li\u003e\n\u003cli\u003eLearn from the mistakes of others via the book's eye-opening stories\u003c\/li\u003e\n\u003cli\u003eAvoid common tactics like benchmarking and using consultants, which may do more harm than good\u003c\/li\u003e\n\u003cli\u003eTell executives what they need to know -- not what they want to hear\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEach chapter ends with a Manager's Checklist of key points, and the book includes numerous charts, tables, and tools.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Benjamin Gilad\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0814432069\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780814432068\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Amacom\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/12\/2003\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.60d","brand":"Benjamin Gilad","offers":[{"title":"Paperback","offer_id":44717781385471,"sku":"9780814432068","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_bf09fc21-acd9-4de1-919f-2de437d206df.jpg?v=1705689429","url":"https:\/\/www.whiterainbookhouse.com\/products\/early-warning-benjamin-gilad-9780814432068","provider":"WR Book House","version":"1.0","type":"link"}