{"product_id":"edison-in-the-boardroom-revised-suzanne-s-harrison-9781118004531","title":"Edison in the Boardroom Revisited","description":"\u003cb\u003eA revised and expanded edition of the groundbreaking \u003ci\u003eEdison in the Boardroom, \u003c\/i\u003e highlighting the winning strategies today's biggest companies use to maximize the value of their intellectual property\u003c\/b\u003e \u003cp\u003eNow fully revised and expanded, \u003ci\u003eEdison in the Boardroom, Second Edition\u003c\/i\u003e takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world--such as Hewlett-Packard, IBM, Procter \u0026amp; Gamble, Rockwell, Dow, Ford and many others--Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eFeatures updated interviews of companies, and a new treatment of the Profit Center Level\u003c\/li\u003e \u003cli\u003eUpdates stories and teachings from some of the most successful companies in the world\u003c\/li\u003e \u003cli\u003eShowcases a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eEdison in the Boardroom, Second Edition\u003c\/i\u003e compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Suzanne S. Harrison, Patrick H. Sullivan\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1118004531\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781118004531\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/06\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.02lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.28h x 6.37w x 0.97d","brand":"Suzanne S. Harrison","offers":[{"title":"Hardcover","offer_id":43980860883199,"sku":"9781118004531","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e3d26791-2093-4380-b43b-cf44faae188a.jpg?v=1683252309","url":"https:\/\/www.whiterainbookhouse.com\/products\/edison-in-the-boardroom-revised-suzanne-s-harrison-9781118004531","provider":"WR Book House","version":"1.0","type":"link"}