{"product_id":"entertainment-business-magic-lori-m-hurley-9781732920705","title":"Entertainment Business Magic: Making REAL money as an Artist or Entertainer at Special Events","description":"\u003cp\u003eEntertainment Business Magic is written for the individual who is ready to take life by the horns and create the kind of success and freedom that others are waiting for retirement to have. I am not opposed to having a great retirement, but I am even more committed that the entertainers who read this book begin to recognize that they can have a life worth living \u003cstrong\u003e\u003cem\u003eright now\u003c\/em\u003e\u003c\/strong\u003e, while they are young enough, healthy enough, vibrant enough and still skilled enough to have that life!\u003c\/p\u003e\u003cp\u003eWhether you are a magician, clown, balloon artist, face\/body painter, henna artist, caricature artist, hypnotist, storyteller, stilt walker or other variety artist, this book is written for YOU! \u003c\/p\u003e\u003cp\u003eThis book is the compilation of over 30 years of experience in the events industry.\u003c\/p\u003e\u003cp\u003eLet's face it. Some of the best artists and entertainers around are completely broke, for no other reason than they simply don't know how to run a business. Talent is not enough! If you want to run a successful business, you need to have the tools of the trade and organize yourself into a professional business. People regularly report that many of these ideas are so simple, yet filled with common sense, that they didn't know why they didn't incorporate these ideas sooner.\u003c\/p\u003e\u003cp\u003eThese tools have come from my own trial and error, and some from other successful entertainers who have shared their ideas in my classes over the years.\u003c\/p\u003e\u003cp\u003eThis easy-to-read volume will cover the 5 most impactful areas of running a viable entertainment business, which will allow you to launch from part-time to full-time in no-time (if that's your goal).\u003c\/p\u003e\u003cp\u003eAfter implementing the strategies in this book, you'll enjoy greater success in the following areas: \u003c\/p\u003e \u003col\u003e \u003cli\u003eHaving cash flow year round\u003c\/li\u003e \u003cli\u003eIncreasing gross sales\u003c\/li\u003e \u003cli\u003eImproving your market (and dealing with competition)\u003c\/li\u003e \u003cli\u003eGetting Organized (Tracking \u0026amp; retaining customers)\u003c\/li\u003e \u003cli\u003eUsing a successful phone script\u003c\/li\u003e \u003cli\u003eGenerating contracts and receiving payment\u003c\/li\u003e \u003c\/ol\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lori M. Hurley\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1732920702\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781732920705\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Touch of Magic, Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/05\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 100\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.73lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.27d","brand":"Lori M. Hurley","offers":[{"title":"Paperback","offer_id":48449982988543,"sku":"9781732920705","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1cf50cab-03b7-444c-9d70-e4788c09d262.jpg?v=1777265741","url":"https:\/\/www.whiterainbookhouse.com\/products\/entertainment-business-magic-lori-m-hurley-9781732920705","provider":"WR Book House","version":"1.0","type":"link"}