{"product_id":"entrepreneur-and-small-business-problem-william-a-cohen-9780471692836","title":"Entrepreneur and Small Business Problem Solver","description":"\u003cb\u003eA new, revised edition of the classic guide for entrepreneurs\u003c\/b\u003e \u003cp\u003eFor more than a decade, \u003cb\u003e\u003ci\u003eThe Entrepreneur and Small Business Problem Solver\u003c\/i\u003e\u003c\/b\u003e has been the go-to resource for budding entrepreneurs and small business owners alike. Now in its Third Edition, this classic has been revised and updated to meet the needs of the modern reader in today's fast-paced business environment. Covering everything from getting a start-up loan to introducing a new product, this comprehensive guide shows you how to deal with the common problems every small business faces-without hiring expensive outside help.\u003c\/p\u003e \u003cp\u003eThis handy guide is packed with the kind of essential, down-to-earth advice everyone running a small business needs-whether you need help with your business plan or collecting a small debt. This new Third Edition features new information on tax law changes, technological advances, and changes in government services, and includes an entirely new chapter on Internet marketing and e-commerce. Focused on practicality, the book also features downloadable, chapter-ending worksheets that will help you retain what you learned and implement it correctly. A truly unique source for sound business guidance, \u003cb\u003e\u003ci\u003eThe Entrepreneur and Small Business Problem Solver\u003c\/i\u003e\u003c\/b\u003e, Third Edition is an invaluable reference that every business owner needs.\u003c\/p\u003e \u003cp\u003eInside, you'll find world-class guidance on these topics and more: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow and where to find start-up capital\u003c\/li\u003e \u003cli\u003eInsuring your business\u003c\/li\u003e \u003cli\u003eExtending credit and collecting debts\u003c\/li\u003e \u003cli\u003eFinancial record-keeping\u003c\/li\u003e \u003cli\u003eCarrying out marketing research\u003c\/li\u003e \u003cli\u003ePricing products and services\u003c\/li\u003e \u003cli\u003eMarketing and advertising your business\u003c\/li\u003e \u003cli\u003eDoing business and marketing online\u003c\/li\u003e \u003cli\u003eRecruiting and managing employees\u003c\/li\u003e \u003cli\u003eProtecting your business and avoiding rip-offs\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e William A. Cohen\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0471692832\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780471692836\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/01\/2005\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 432\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.64lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.18h x 7.50w x 0.90d","brand":"William A. Cohen","offers":[{"title":"Paperback","offer_id":47202647179519,"sku":"9780471692836","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_38f180ad-2a32-4cfd-b239-95e29373972e.jpg?v=1756832982","url":"https:\/\/www.whiterainbookhouse.com\/products\/entrepreneur-and-small-business-problem-william-a-cohen-9780471692836","provider":"WR Book House","version":"1.0","type":"link"}