{"product_id":"entrepreneur-journeys-sramana-mitra-9781451577907","title":"Entrepreneur Journeys: Innovation: Need Of the Hour","description":"Renowned entrepreneur and Forbes columnist Sramana Mitra provides innovators with strategic options in Innovation: Need Of the Hour. In the fourth volume of the acclaimed Entrepreneur Journeys series, Mitra guides readers on critical topics such as idea validation, funding bottlenecks, and business model options. With comprehensive case studies and benchmark anecdotes from legendary innovators like Judy Estrin and Paul Cook, Mitra goes beyond technology to address how innovation eventually makes it to the market. What is most commanding about her analysis is that while the current dysfunctions in governments, banks, and venture capital make it exceedingly difficult to survive this challenging economy, now is the time to take risks and be bold.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sramana Mitra\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1451577907\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781451577907\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/19\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 264\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.61lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.25w x 0.55d","brand":"Sramana Mitra","offers":[{"title":"Paperback","offer_id":45265049551103,"sku":"9781451577907","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_572ac2e5-9667-445e-81f6-773af9027431.jpg?v=1713420000","url":"https:\/\/www.whiterainbookhouse.com\/products\/entrepreneur-journeys-sramana-mitra-9781451577907","provider":"WR Book House","version":"1.0","type":"link"}