{"product_id":"entrepreneurship-and-small-business-management-steve-mariotti-9780133767186","title":"Entrepreneurship and Small Business Management","description":"\u003ci\u003eFor courses in Entrepreneurship and Small Business Management.\u003c\/i\u003e  Written by award-winning experts, Steve Mariotti and Caroline Glackin, \u003ci\u003eEntrepreneurship and Small Business Management \u003c\/i\u003epresents complex economic, financial and business concepts in a manner easily understood by a variety of students.   Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture-from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process-discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses. \u003cb\u003e \u003c\/b\u003e This program will provide a better teaching and learning experience--for you and your students. Here's how:  \u003cul\u003e \u003cli\u003e \u003cb\u003eHelp Students Apply Knowledge from the Text to the Real World: \u003c\/b\u003eCases give students the opportunity to solve real-world challenges. \u003c\/li\u003e \u003cli\u003e\n\u003cb\u003ePresent Special Insights on Presenting and Writing a Business Plan: \u003c\/b\u003e Go beyond formulating a business plan to include critical topics of management, marketing and operations. \u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eGuide Student's Learning\u003c\/b\u003e: A proven curriculum builds on the expertise of the authors and the Network for Teaching Entrepreneurship (NFTE) to teach the nuts and bolts of how to start and operate an entrepreneurial small business.\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Steve Mariotti,Caroline Glackin\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0133767183\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780133767186\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Pearson\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/14\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 720\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 3.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.70h x 8.50w x 1.00d","brand":"Steve Mariotti","offers":[{"title":"Paperback","offer_id":47420177154303,"sku":"9780133767186","price":273.32,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6fffea48-35de-47a3-9d92-25e1a40b18ca.jpg?v=1761525855","url":"https:\/\/www.whiterainbookhouse.com\/products\/entrepreneurship-and-small-business-management-steve-mariotti-9780133767186","provider":"WR Book House","version":"1.0","type":"link"}