{"product_id":"ethos-technology-and-ai-in-aaron-hess-9781032671499","title":"Ethos, Technology, and AI in Contemporary Society: The Character in the Machine","description":"\u003cp\u003eBringing together expert rhetorical theorists and technologists, this book explores our current understanding of, and attitudes toward, ethos, credibility, and trust in today's changing technological landscape.\u003c\/p\u003e\u003cp\u003eRecent advancements in technology, including the development of digital technologies, the growth of algorithmic machine learning and artifical intelligence, and the circulation of disinformation in social media, necessitate a reevaluation of ethos. To explore the rhetorical concept of ethos, which is the perceived character of a speaker, contributors theorize how ethos is enabled, constrained, and constituted through new communication technologies. In this edited collection, chapters address key philosophical questions concerning the rhetorical capacities of modern communicating machines such as ChatGPT, Midjourney, or other digital platforms. Through case studies, new theorizing, and critical inquiry, contributors contemplate the changing relationship between humans and technology in rhetoric and ethos, revealing contemporary tensions and insecurities regarding issues including authenticity and authorship.\u003c\/p\u003e\u003cp\u003eThis book will be of interest to students and scholars in the fields of Rhetoric, Communication Studies, Technology Studies, Digital Humanities, and Cultural Studies.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Aaron Hess\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032671491\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032671499\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/10\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 356\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.08lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.76d","brand":"Aaron Hess","offers":[{"title":"Paperback","offer_id":46526414717183,"sku":"9781032671499","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0d5d1f68-13ee-44f9-9f16-f09d5b6d073b.jpg?v=1737556117","url":"https:\/\/www.whiterainbookhouse.com\/products\/ethos-technology-and-ai-in-aaron-hess-9781032671499","provider":"WR Book House","version":"1.0","type":"link"}