{"product_id":"everyday-nationalism-kalyani-devaki-menon-9780812222340","title":"Everyday Nationalism: Women of the Hindu Right in India","description":"\u003cp\u003eHindu nationalism has been responsible for acts of extreme violence against religious minorities and is a dominant force on the sociopolitical landscape of contemporary India. How does such a violent and exclusionary movement recruit supporters? How do members navigate the tensions between the normative prescriptions of such movements and competing ideologies? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eTo understand the expansionary power of Hindu nationalism, Kalyani Menon argues, it is critical to examine the everyday constructions of politics and ideology through which activists garner support at the grassroots level. Based on fieldwork with women in several Hindu nationalist organizations, Menon explores how these activists use gendered constructions of religion, history, national insecurity, and social responsibility to recruit individuals from a variety of backgrounds. As Hindu nationalism extends its reach to appeal to increasingly diverse groups, she explains, it is forced to acknowledge a multiplicity of positions within the movement. She argues that Hindu nationalism's willingness to accommodate dissonance is central to understanding the popularity of the movement. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eEveryday Nationalism\u003c\/i\u003e contends that the Hindu nationalist movement's power to attract and maintain constituencies with incongruous beliefs and practices is key to its growth. The book reveals that the movement's success is facilitated by its ability to become meaningful in people's daily lives, resonating with their constructions of the past, appealing to their fears in the present, presenting itself as the protector of the country's citizens, and inventing traditions through the use of Hindu texts, symbols, and rituals to unite people in a sense of belonging to a nation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kalyani Devaki Menon\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0812222342\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780812222340\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e University of Pennsylvania Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/13\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 232\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 6.00w x 0.60d","brand":"Kalyani Devaki Menon","offers":[{"title":"Paperback","offer_id":44120291836159,"sku":"9780812222340","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ecc5061a-8f8e-44e6-825a-a04b9d5e1b41.jpg?v=1687413545","url":"https:\/\/www.whiterainbookhouse.com\/products\/everyday-nationalism-kalyani-devaki-menon-9780812222340","provider":"WR Book House","version":"1.0","type":"link"}