{"product_id":"executing-innovation-harvard-business-review-9781422128817","title":"Executing Innovation: Expert Solutions to Everyday Challenges","description":"The Pocket Mentor series offers immediate solutions to the challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real-life examples to help you identify strengths and weaknesses and hone critical skills. Whether you're at your desk, in a meeting, or on the road, these portable guides enable you to tackle the daily demands of your work with greater speed, savvy, and effectiveness. \u003cp\u003e\u003c\/p\u003eIdeas are not enough: successful innovation requires people to pick up where the creative process leaves off. These people must take the creative idea and apply it to a real-life problem to design a new product, service, or process. They must construct a carefully articulated vision for the project, draw up a feasible financial plan, and advocate the project over the whole course of its development and implementation. \u003cp\u003e\u003c\/p\u003eThis book teaches you how to execute an innovation from start to finish: \u003cbr\u003e- Develop a vision statement that stands up to evaluation criteria\u003cbr\u003e- Build a strong business case to the stakeholders who will be affected\u003cbr\u003e- Manage both explicit and hidden resistance to change\u003cbr\u003e- Sustain the passion around your idea and keeping its momentum going\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Harvard Business Review\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1422128814\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781422128817\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/03\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 94\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 6.80h x 4.90w x 0.50d","brand":"Harvard Business Review","offers":[{"title":"Paperback","offer_id":48439036510463,"sku":"9781422128817","price":9.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f585d92c-7706-4eab-a03d-015d5e4a461e.jpg?v=1777174994","url":"https:\/\/www.whiterainbookhouse.com\/products\/executing-innovation-harvard-business-review-9781422128817","provider":"WR Book House","version":"1.0","type":"link"}