{"product_id":"expect-the-unexpected-or-you-roger-von-oech-9781576752272","title":"Expect the Unexpected (or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Heraclitus","description":"Open your mind with the creative enigmas of Heraclitus. These innovation strategies--from \"You Can't Step in the Same River Twice\" to \"Dogs Bark at What They Don't Understand\"--are as relevant today as they were 2,500 years ago when this provocative Greek philosopher wrote them. \u003cp\u003e\u003c\/p\u003e Roger von Oech breathes fresh life into these ancient ideas to produce a treasury of useful creativity insights including \"Appreciate Turbulence,\" \"Practice Forgetting,\" \"Ask a Fool,\" \"See the Obvious,\" \"Connect the Unconnected,\" \"Find a Pattern,\" \"Use What's Not There,\" and \"Reverse Assumptions.\" \u003cp\u003e\u003c\/p\u003e Whether you read it from start to finish as a creativity workbook, or consult it as a daily oracle, \u003ci\u003eExpect the Unexpected or You Won't Find It\u003c\/i\u003e offers a welcome jolt to the imagination\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Roger Von Oech\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1576752275\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781576752272\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Berrett-Koehler Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/02\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.00h x 4.99w x 0.60d","brand":"Roger Von Oech","offers":[{"title":"Paperback","offer_id":43985183506687,"sku":"9781576752272","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1898fdcd-f25a-4e03-8550-ea9c7fc3afbd.jpg?v=1683276047","url":"https:\/\/www.whiterainbookhouse.com\/products\/expect-the-unexpected-or-you-roger-von-oech-9781576752272","provider":"WR Book House","version":"1.0","type":"link"}