{"product_id":"export-expand-rupert-sutton-9781838530600","title":"Export \u0026 Expand: 8 essential steps to take your business global","description":"\u003cp\u003eExport and Expand covers the 8 essential steps in expanding your business globally. It starts by prioritising export markets; deciding which consumers, shoppers and trade customers to target; researching and contacting the right Go-to-Market partners; product development and branding; building an export team; selling and negotiation; marketing for sell-thru and creating a robust export business plan.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rupert Sutton\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1838530606\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781838530600\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Weben Partners\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/18\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.44d","brand":"Rupert Sutton","offers":[{"title":"Paperback","offer_id":44125451387135,"sku":"9781838530600","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8cfd1a39-d67f-467f-b14e-b26bcc541631.jpg?v=1687442700","url":"https:\/\/www.whiterainbookhouse.com\/products\/export-expand-rupert-sutton-9781838530600","provider":"WR Book House","version":"1.0","type":"link"}