{"product_id":"fantasies-of-hong-kong-disneyland-jenny-banh-9780813593456","title":"Fantasies of Hong Kong Disneyland: Attempted Indigenizations of Space, Labor, and Consumption","description":"\u003ci\u003eFantasies of Hong Kong Disneyland: Attempted Indigenizations of Space, Labor, and Consumption\u003c\/i\u003e examines the attempt to transplant Disney's \"happiest place on Earth\" ethos to Hong Kong--with unhappy results. Focusing on the attempted localization\/indigenization of this idea in a globalized transnational park, the book delves into the three-way dynamics of an American culture-corporation's intentions, Hong Kong, China's government investment and Hong Konger audience, and the Hong Kong Chinese locale. The triple actors introduce an especially complex case as two of the world's most powerful entities, the nominally Communist state of China and corporate behemoth Disney, come together for a project in the third space of Hong Kong. The situation poses special challenges for Disney's efforts to manage space, labor, and consumption to achieve local adaptation and business success.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jenny Banh\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 081359345X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780813593456\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rutgers University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/12\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 162\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Jenny Banh","offers":[{"title":"Hardcover","offer_id":46545889919231,"sku":"9780813593456","price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e6cd8534-f6de-4218-98b6-06421416f99c.jpg?v=1738183621","url":"https:\/\/www.whiterainbookhouse.com\/products\/fantasies-of-hong-kong-disneyland-jenny-banh-9780813593456","provider":"WR Book House","version":"1.0","type":"link"}