{"product_id":"fifty-four-years-in-advertising-ned-c-clausen-9781532044335","title":"Fifty-Four Years in Advertising: from the Mailroom to the Boardroom","description":"\u003cp\u003eNed C. Clausens launched his career in advertising at age twenty from the mailroom of the legendary Madison Avenue agency, J. Walter Thompson.\u003c\/p\u003e \u003cp\u003eFrom those humble beginnings, he won a variety of roles at New York ad agencies and trade organizations, landing a front-row seat in an industry that has undergone a series of dynamicand sometimes dramatic changesover the last several decades.\u003c\/p\u003e \u003cp\u003eIn this memoir, he recalls his experiences, which were primarily in the business-to-business sector. Along the way, he shares insights on:  discovering your passion in life;  starting from the bottom and working your way up; and managing a clients marketing communications.\u003c\/p\u003e \u003cp\u003eWith the exception of serving three years in the U.S. Army during the 1960s, Clausen spent fifty-four years in the advertising industry, rubbing elbows with some of the most fascinating people in the world of business.\u003c\/p\u003e \u003cp\u003eHis story is one of good fortune and having the wits to survive and thrive from the creative revolution of the 1960s, through the agency mega-merger of the 1980s, to the digital revolution of today.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ned C. Clausen\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 153204433X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781532044335\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e iUniverse\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/05\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 160\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.46lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.37d","brand":"Ned C. Clausen","offers":[{"title":"Paperback","offer_id":48439602741503,"sku":"9781532044335","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_218cebe4-4456-493d-8230-d270d5044a78.jpg?v=1777178602","url":"https:\/\/www.whiterainbookhouse.com\/products\/fifty-four-years-in-advertising-ned-c-clausen-9781532044335","provider":"WR Book House","version":"1.0","type":"link"}