{"product_id":"focus-groups-in-social-research-michael-bloor-9780761957430","title":"Focus Groups in Social Research","description":"There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. \u003cp\u003e\u003c\/p\u003e \u003cp\u003eThe authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by covering the role and conduct of  virtual focus groups′.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael Bloor,Jane Frankland,Michelle Thomas\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 076195743X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780761957430\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications UK\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/08\/2001\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 120\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.75lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.30w x 0.60d\u003c\/p\u003e","brand":"Michael Bloor","offers":[{"title":"Hardcover","offer_id":48621775388927,"sku":"9780761957430","price":92.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/focus-groups-in-social-research-michael-bloor-9780761957430","provider":"WR Book House","version":"1.0","type":"link"}