{"product_id":"forecasting-for-the-pharmaceutical-industry-arthur-g-cook-mr-9780566086755","title":"Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them","description":"Section headings are: 'The Past and the Present', 'The Forecasting Process', 'New Product Forecasting', 'In-Market Forecasting' and 'Thoughts for the Future'.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Arthur G. MR Cook\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0566086751\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780566086755\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Gower Publishing Company\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/27\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 141\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eScitech Book News\u003c\/i\u003e 03\/01\/2007 pg. 8","brand":"Arthur G. MR Cook","offers":[{"title":"Hardcover","offer_id":44076066504959,"sku":"9780566086755","price":144.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7d9b0e8e-f66c-434e-af54-5e8bebea8106.jpg?v=1685462984","url":"https:\/\/www.whiterainbookhouse.com\/products\/forecasting-for-the-pharmaceutical-industry-arthur-g-cook-mr-9780566086755","provider":"WR Book House","version":"1.0","type":"link"}