{"product_id":"from-chaos-to-concept-kevin-collamore-braun-9781119628965","title":"From Chaos to Concept: A Team Oriented Approach to Designing World Class Products and Experiences","description":"\u003cp\u003e\u003cb\u003eThis book is written for product design, software development, graphic design, and UX professionals with a focus on creating measurably better user experiences.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e If you want to design solutions to meet business goals and delight your users, you can look to this resource which covers the following areas: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eCreating and documenting goals, strategies, objectives, and tactics\u003c\/li\u003e \u003cli\u003eDefining or refining personas based on your measurable objectives (OKRs)\u003c\/li\u003e \u003cli\u003eCreating and iterating on scenarios based your prioritized personas\u003c\/li\u003e \u003cli\u003eA team approach to defining the product and roadmap to address critical use cases\u003c\/li\u003e \u003cli\u003eTeam based divergent ideation and solution exploration\u003c\/li\u003e \u003cli\u003eTeam based convergent solution definition\u003c\/li\u003e \u003cli\u003eWireframing potential solutions for rapid research and iteration\u003c\/li\u003e \u003cli\u003eUsing quantitative and qualitative methods to understand usage and test with users\u003c\/li\u003e \u003cli\u003eExploring approaches to taxonomy and information architecture\u003c\/li\u003e \u003cli\u003eUsing psychology and human factors to drive your design decisions\u003c\/li\u003e \u003cli\u003eDeveloping performant, accessible, maintainable experiences\u003c\/li\u003e \u003cli\u003eUsing analytics to measure the results and inform the next iteration\u003c\/li\u003e \u003cli\u003eHow this process differs based on the size of the company or team that is employing it\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kevin Collamore Braun\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1119628962\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781119628965\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/28\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 7.30w x 0.30d","brand":"Kevin Collamore Braun","offers":[{"title":"Paperback","offer_id":43988844118271,"sku":"9781119628965","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e1c76526-419b-4a0b-8323-a289f4e7ded5.jpg?v=1683296699","url":"https:\/\/www.whiterainbookhouse.com\/products\/from-chaos-to-concept-kevin-collamore-braun-9781119628965","provider":"WR Book House","version":"1.0","type":"link"}