{"product_id":"from-followers-to-leaders-naushad-forbes-9780415251754","title":"From Followers to Leaders: Managing Technology and Innovation","description":"This book centres on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Naushad Forbes,David Wield\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0415251753\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780415251754\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/14\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 232\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.38h x 7.54w x 0.72d","brand":"Naushad Forbes","offers":[{"title":"Hardcover","offer_id":48064885457151,"sku":"9780415251754","price":270.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1317940d-b63f-457f-abba-94793e345f6e.jpg?v=1768671690","url":"https:\/\/www.whiterainbookhouse.com\/products\/from-followers-to-leaders-naushad-forbes-9780415251754","provider":"WR Book House","version":"1.0","type":"link"}