{"product_id":"from-the-arena-gavin-daly-9781399950527","title":"from the arena: an entrepreneur's journey - the story of pigsback.com","description":"Told through his journals, \u003ci\u003e from the arena\u003c\/i\u003e recounts Michael Dwyer's marathon entrepreneurial journey with Pigsback.com, starting at the height of the dot-com boom in late 1999, going on to pursue international ambitions in Britain and North America, facing a myriad of unforeseen shocks along the way.\u003cbr\u003eThe journals tell the entrepreneur's business and personal highs and lows, persisting on a wing and a prayer, reinventing time and again until that final chance - an encore - one last shot at success.\u003cbr\u003eBuckle up and enjoy the ride. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eA tale of the thrills and spills of a 20-year \"overnight success story\" ... Dwyer's vision, resourcefulness and stamina are inspiring.\u003c\/i\u003e\u003c\/b\u003e Gareth Lambe, former VP, Meta \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eA rare insight into the mind of the entrepreneur as they confront the myriad of unforeseen challenges that are part and parcel of a business journey ... a book brimming with insights and lessons for business students and aspiring entrepreneurs. \u003c\/i\u003e\u003c\/b\u003eJoanne Lynch, Assistant Professor Marketing, Dublin City University Business School \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eAn inspiring illustration of what it takes to get through the darkness when things go wrong ... and in startups, things always go wrong. \u003c\/i\u003e\u003c\/b\u003eBrian O'Mahony, Entrepreneur (co-founder of Bounce Marketing and Tribe Charity) and Start-Up Business Advisor \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eA must-read for any budding entrepreneur, marketer or business person. I felt like I got to know and love the team, collectively and individually! \u003c\/i\u003e\u003c\/b\u003eJohn Rooney, Managing Director, Flogas \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eA white-knuckle ride laced with optimism, despair and triumph. An enthralling read. A rollercoaster, if ever there was one! \u003c\/i\u003e\u003c\/b\u003eNoel Hayes, Business Lecturer.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gavin Daly, Michael Dwyer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1399950525\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781399950527\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e My Own ISBN Registered Via Nielsen UK ISBN St\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 306\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.99lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.69d","brand":"Gavin Daly","offers":[{"title":"Paperback","offer_id":44131644506367,"sku":"9781399950527","price":11.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6af4906b-b122-4ca2-9327-59948a5af98b.jpg?v=1687475585","url":"https:\/\/www.whiterainbookhouse.com\/products\/from-the-arena-gavin-daly-9781399950527","provider":"WR Book House","version":"1.0","type":"link"}