{"product_id":"fundamentals-of-global-strategy-cornelis-a-de-kluyver-9781606490723","title":"Fundamentals of Global Strategy: A Business Model Approach","description":"The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Cornelis a. de Kluyver\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1606490729\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781606490723\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Business Expert Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/20\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 270\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.81lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.57d","brand":"Cornelis a. de Kluyver","offers":[{"title":"Paperback","offer_id":43991687135487,"sku":"9781606490723","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_c6531c58-72c3-4bc1-bdca-9d77d93156c2.jpg?v=1683311663","url":"https:\/\/www.whiterainbookhouse.com\/products\/fundamentals-of-global-strategy-cornelis-a-de-kluyver-9781606490723","provider":"WR Book House","version":"1.0","type":"link"}