{"product_id":"funny-marketing-affected-soft-drink-w-robert-watson-9781481741828","title":"Funny Marketing Affected Soft Drink Companies","description":"The stories in this book include a lot of marketing decisions, some of which include marketing mistakes that should be of great interest. The purpose of this marketing review is to provide knowledge of the marketing implemented by a major soft drink company on the way to the market, and to ensure that readers have a full understanding of the importance of what are known as the five Ps of marketing.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e W. Robert Watson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1481741829\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781481741828\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Authorhouse\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/24\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 48\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.14lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.12d","brand":"W. Robert Watson","offers":[{"title":"Paperback","offer_id":48439360749823,"sku":"9781481741828","price":11.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6cab8a3b-1e84-4234-9cdb-daf2b6f9b3d9.jpg?v=1777177134","url":"https:\/\/www.whiterainbookhouse.com\/products\/funny-marketing-affected-soft-drink-w-robert-watson-9781481741828","provider":"WR Book House","version":"1.0","type":"link"}