{"product_id":"getting-in-front-on-data-thomas-redman-9781634621267","title":"Getting in Front on Data: Who Does What","description":"\u003cp\u003eThis book lays out the roles everyone, up and down the organization chart, can and must play to ensure that data is up to the demands of its use, in day-in, day-out work, decision-making, planning, and analytics.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eBy now, everyone knows that bad data extorts an enormous toll, adding huge (though often hidden) costs, and making it more difficult to make good decisions and leverage advanced analyses. While the problems are pervasive and insidious, they are also solvable  As Tom Redman, \"the Data Doc,\" explains in \u003cstrong\u003e\u003cem\u003eGetting in Front on Data\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e, \u003c\/em\u003ethe secret lies in getting the right people in the right roles to \"get in front\" of the management and social issues that lead to bad data in the first place.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eEveryone should see himself or herself in this book. We are all both data customers and data creators--after all, we use data created by others and create data used by others. And all of us must step up to these roles. As data customers, we must clarify our most important needs and communicate them to data creators. As data creators, we must strive to meet those needs by finding and eliminating the root causes of error. \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eGetting in Front on Data\u003c\/em\u003e\u003c\/strong\u003e proposes new roles for data professionals as: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eembedded data managers, in helping data customers and creators complete their work, \u003c\/li\u003e \u003cli\u003eDQ team leads, in connecting customers and creators, pulling the entire program together, and training people on their new roles, \u003c\/li\u003e \u003cli\u003edata maestros, in providing deep expertise on the really tough problems, \u003c\/li\u003e \u003cli\u003echief data architects, in establishing common data definitions, and\u003c\/li\u003e \u003cli\u003etechnologists, in increasing scale and decreasing unit cost. \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\u003cstrong\u003e\u003cem\u003eGetting in Front on Data\u003c\/em\u003e\u003c\/strong\u003e introduces a new role, the data provocateur, the motive force in attacking data quality properly  This book urges everyone to unleash their inner provocateur. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eFinally, it crystallizes what senior leaders must do if their entire organizations are to enjoy the benefits of high-quality data \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Thomas Redman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1634621263\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781634621267\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Technics Publications\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/30\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 7.40w x 0.50d","brand":"Thomas Redman","offers":[{"title":"Paperback","offer_id":43996397338879,"sku":"9781634621267","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7b5eacd4-b295-46ac-9b57-36c09686b6ee.jpg?v=1683341457","url":"https:\/\/www.whiterainbookhouse.com\/products\/getting-in-front-on-data-thomas-redman-9781634621267","provider":"WR Book House","version":"1.0","type":"link"}