{"product_id":"getting-onside-a-practical-ian-fitzpatrick-9798871436806","title":"Getting Onside - A Practical Guide to Low-Cost Football Marketing","description":"Getting Onside - A Practical Guide to Low-Cost Football Marketing is a book that's perfect to help clubs at the lower end of the football scale with their marketing efforts. \u003cp\u003e\u003c\/p\u003eThis book will give advice and support building your marketing team, give an indication of what to post and when, as well as help you develop your own strategies, content plans and analysis. \u003cp\u003e\u003c\/p\u003eThe book is split into three sections;\u003col\u003e\n\u003cli\u003e\n\u003cb\u003eShort Term - The basics \u003c\/b\u003e\u003cul\u003e\u003cli\u003eThese are the basics that you should cover at any level. They involve limited output while still giving your club content a professional feel\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMedium Term - Taking your content to the next level \u003c\/b\u003e\u003cul\u003e\u003cli\u003eThese are activities that you should look to undertake once you've mastered the basics. These will help you take your marketing to the next level\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLong Term - Mastering football marketing\u003c\/b\u003e\u003cul\u003e\u003cli\u003eThese are the actions of a skilled marketer. By following this book, you will be able to execute these longer-term goals - regardless of your existing knowledge or skill set\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ian Fitzpatrick\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798871436806\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/17\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 184\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.39d","brand":"Ian Fitzpatrick","offers":[{"title":"Paperback","offer_id":48623441936639,"sku":"9798871436806","price":14.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/getting-onside-a-practical-ian-fitzpatrick-9798871436806","provider":"WR Book House","version":"1.0","type":"link"}