{"product_id":"google-analytics-google-tag-american-library-association-9780838959763","title":"Google Analytics \u0026 Google Tag","description":"Libraries are actively using Google Analytics to monitor the usage of their various websites and online tools. In this Library Technology Report, Farney recommends several Google Analytics features that all libraries should be using, including Google Tag Manager. Farney also tackles the challenge of enhancing Google Analytics tracking ability for a variety of library specific online tools including link resolvers, online catalogs\/discovery services, Springshares LibGuides, digital repositories, and social media websites.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e American Library Association,Tabatha Farney\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0838959768\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780838959763\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e ALA Techsource\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/05\/2016\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.80h x 8.30w x 0.20d","brand":"American Library Association","offers":[{"title":"Paperback","offer_id":48453420024063,"sku":"9780838959763","price":43.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ed28f7dc-c8e1-4a61-823f-4cc79603a22d.jpg?v=1777300121","url":"https:\/\/www.whiterainbookhouse.com\/products\/google-analytics-google-tag-american-library-association-9780838959763","provider":"WR Book House","version":"1.0","type":"link"}