{"product_id":"guerrilla-marketing-jay-conrad-levinson-9780618785919","title":"Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business","description":"\u003cstrong\u003eNATIONAL BESTSELLER\u003cbr\u003e\u003cbr\u003eThe book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. \u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eJay Levinson's\u003cem\u003e Guerrilla Marketing\u003c\/em\u003e revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new technology, such as podcasting and automated marketing; programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees. \u003cem\u003eGuerrilla Marketing \u003c\/em\u003eis the entrepreneur's marketing bible--and the book every small-business owner should have on his or her shelf.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jay Conrad Levinson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0618785914\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780618785919\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harper Business\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2007\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 384\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.01w x 0.95d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 04\/15\/2007 pg. 100","brand":"Jay Conrad Levinson","offers":[{"title":"Paperback","offer_id":44045994164479,"sku":"9780618785919","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_60822e03-8b78-4d20-a444-9c1d8ff7bf9f.jpg?v=1684981998","url":"https:\/\/www.whiterainbookhouse.com\/products\/guerrilla-marketing-jay-conrad-levinson-9780618785919","provider":"WR Book House","version":"1.0","type":"link"}