{"product_id":"gut-feelings-gerd-gigerenzer-9780143113768","title":"Gut Feelings: The Intelligence of the Unconscious","description":"\u003cb\u003eWhy is split second decision-making superior to deliberation? Gut Feelings delivers the science behind Malcolm Gladwell's \u003ci\u003eBlink.\u003c\/i\u003e\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition, a suite of gut feelings that have evolved over the millennia specifically for making decisions. Gladwell drew heavily on Gigerenzer's research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma (\u003ci\u003eBusinessWeek\u003c\/i\u003e).\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gerd Gigerenzer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0143113763\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780143113768\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Penguin Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/01\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.43lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.72h x 5.08w x 0.54d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eNew York Times Book Review\u003c\/i\u003e 08\/24\/2008 pg. 24","brand":"Gerd Gigerenzer","offers":[{"title":"Paperback","offer_id":43995494383871,"sku":"9780143113768","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9ed22718-f53d-452d-b740-e3ff4f5e4827.jpg?v=1683336136","url":"https:\/\/www.whiterainbookhouse.com\/products\/gut-feelings-gerd-gigerenzer-9780143113768","provider":"WR Book House","version":"1.0","type":"link"}