{"product_id":"home-health-marketing-jerry-shults-9781494750817","title":"Home Health Marketing: Play to Win","description":"\u003cp\u003eWhether you're a college student on the verge of entering the world of medical marketing, a seasoned marketer transitioning into the field of healthcare, or simply someone curious about the latest marketing trends, \u003ci\u003eHome Health Marketing\u003c\/i\u003e has something for you.\u003c\/p\u003e \u003cp\u003eBrimming with anecdotes, statistics, practical tips, and immediately actionable steps, author and professional home health marketer Jerry Shults shares his years of experience in the business like he's having a sit-down conversation with you.\u003c\/p\u003e \u003cp\u003e Starting with the basics, Shults takes you step by step through the process of understanding and building your career in home health marketing. But he doesn't stop there. Knowing from experience the importance of not only getting new clients, but also developing regular clients, he provides follow-up strategies and describes how customer relationship management (CRM) software can help you maintain your client base. Shults even shares some of his mistakes to help you see the importance of being professional and preserving good relationships within the industry.\u003c\/p\u003e \u003cp\u003eLearn how to be financially successful and emotionally prepared for the long game with \u003ci\u003eHome Health Marketing: Play to Win\u003c\/i\u003e.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jerry Shults\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1494750813\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781494750817\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/06\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 142\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.51w x 0.30d","brand":"Jerry Shults","offers":[{"title":"Paperback","offer_id":44064794083583,"sku":"9781494750817","price":21.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ae1813a0-18fe-4f76-aa0c-d4faac2e80d7.jpg?v=1685397606","url":"https:\/\/www.whiterainbookhouse.com\/products\/home-health-marketing-jerry-shults-9781494750817","provider":"WR Book House","version":"1.0","type":"link"}