{"product_id":"how-strategic-communication-shapes-value-betteke-van-ruler-9781787147171","title":"How Strategic Communication Shapes Value and Innovation in Society","description":"Communication is developed in our relation to others and in relation to what happens in the social context. It is therefore not neutral but mediates people's relationships and practices. Technological transitions, economical changes, medical advancements, environmental turbulence, political movements and other evolving circumstances influence public values that shape societies. It is important to analyse the situated meaning of these societal themes in everyday life, and the influence of public relations and strategic communication in this regard.\u003cbr\u003e Let's Talk Society - and the society we re talking about is in transition to a green and sustainable society, to an inclusive society, to an innovative and reflective society. What is our role as communication professionals in all of this? How can we foster public debate? This book addresses these challenges and offers some answers. \u003cbr\u003e The chapters from primarily European countries were selected from a large number of peer-reviewed contributions for the 2016 congress of the European Public Relations Education and Research Association hosted by Hanze University of Applied Sciences in Groningen.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Betteke Van Ruler\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1787147177\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781787147171\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Emerald Publishing Limited\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/03\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.88lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 0.60d","brand":"Betteke Van Ruler","offers":[{"title":"Hardcover","offer_id":47611825619199,"sku":"9781787147171","price":141.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_85902755-9e04-450a-8d63-42323f792068.jpg?v=1764516318","url":"https:\/\/www.whiterainbookhouse.com\/products\/how-strategic-communication-shapes-value-betteke-van-ruler-9781787147171","provider":"WR Book House","version":"1.0","type":"link"}