{"product_id":"how-to-sell-the-way-des-hunt-9780994208408","title":"How To Sell The Way Your Customer Buys","description":"In How to Sell the Way Your Customer Buys, Des Hunt, the Australian-based international trainer, speaker and author, shows you how to do just that in clear and simple language and with a touch of Aussie humour. Des talks about: * Why people buy the things they buy * The Hidden Persuaders and how to use them * Hot to quickly pick the buying style of your customer * How to assess your own style using a quick questionnaire * How to see yourself as your customer sees you * The seven principles and laws of selling * How to sell like a doctor rather than a salesperson * The art of using the right questions to sell and close * How to adapt and sell to each style of customer ABOUT THE AUTHOR: Author of the bestseller What Makes People Tick - How to Understand Yourself and Others, Des Hunt has been selling, and teaching others how to sell, for the over twenty-five years. He has held senior sales and marketing management positions as well as running his own business employing over fifty people. He has studies in Marketing and Psychology, holds a Bachelor of Business Degree and a Diploma in Training and Development. His clients included Clipsal, Coca Cola, Yellow Pages Australia, Yellow Pages Singapore, Olivetti Malaysia, Singapore Airlines, Shell Oil and Brunei Telecom. This is a skinny book with heaps of information, which, when put into practice, will lift you sales figures overnight. But remember, good ideas don't work unless you do\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Des Hunt\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0994208405\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780994208408\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Awc Business Solutions Pty Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 86\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.33lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 0.18d","brand":"Des Hunt","offers":[{"title":"Paperback","offer_id":44058215514367,"sku":"9780994208408","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_362ed1ab-65f0-4546-9c35-f24f0c08ead6.jpg?v=1685051300","url":"https:\/\/www.whiterainbookhouse.com\/products\/how-to-sell-the-way-des-hunt-9780994208408","provider":"WR Book House","version":"1.0","type":"link"}