{"product_id":"how-to-succeed-in-your-larry-easto-9780228841524","title":"How To Succeed In Your Professional Service Business: From Mindset To Marketing-Attitudes \u0026 Actions","description":"\u003cp\u003eProven Solutions for Self-Employed Professionals\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eMany self-employed professionals earn part, or all, of their livelihood by helping people make a difference in their lives.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAs coaches, consultants or mentors, self-employed professionals attract and serve their clients through their professional service businesses.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn How to Succeed in Your Professional Service Business, author Larry Easto draws upon his decades of experience in the delivery and marketing of professional services.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book will help you learn: \u003c\/p\u003e\u003cp\u003e- How to clarify your true passion and purpose upon which you can build your successful professional service business;\u003c\/p\u003e\u003cp\u003e- How to identify your core beliefs, values and attitudes, which will help guide your critical decisions and inspired actions;\u003c\/p\u003e\u003cp\u003e- How to meet and overcome the many challenges of marketing professional services;\u003c\/p\u003e\u003cp\u003e- How to attract more and better clients;\u003c\/p\u003e\u003cp\u003e- How to generate more new business authentically-like making new friends and maintaining sustainable relationships with them;\u003c\/p\u003e\u003cp\u003e- How the Law of Attraction can help generate the results you want;\u003c\/p\u003e\u003cp\u003e- How a SWOT analysis can help you leverage your strengths to maintain your competitive advantage;\u003c\/p\u003e\u003cp\u003e- And so much more ...\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhether you are just thinking of going out on your own or have a well-established professional service business, this book can help you achieve the success that you want, and no doubt deserve. And if you care as much about the difference that you help bring about in your clients' lives as you do about the income that you generate for yourself, even better!\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eInstead of the shameless self-promotion, exaggerated benefits and outright lies that are too common in today's noisy and crowded marketplace, this book can also help you distinguish yourself from the competition by showcasing your true, best stuff.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhat better way to attract more ideal clients, those folks you love to serve whom you're really good at helping?\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Larry Easto\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0228841526\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780228841524\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Tellwell Talent\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/30\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 260\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.14lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.63d","brand":"Larry Easto","offers":[{"title":"Hardcover","offer_id":48517278662911,"sku":"9780228841524","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ae38a1c9-dd0c-4492-a5d2-8021ac8bfae1.jpg?v=1778731088","url":"https:\/\/www.whiterainbookhouse.com\/products\/how-to-succeed-in-your-larry-easto-9780228841524","provider":"WR Book House","version":"1.0","type":"link"}