{"product_id":"how-you-make-the-sale-frank-mcnair-9781402204357","title":"How You Make the Sale: What Every New Salesperson Needs to Know","description":"\u003cp\u003e\u003cstrong\u003eThe basic keys to selling, without the fluff, so salespeople can stop reading and start selling! \u003c\/strong\u003eThe problem with other books on sales for beginners is that they either talk above the heads of the beginning salesperson, or they are too focused on tricks and shortcuts to closing the deal. Frank McNair's How You Make the Sale speaks to beginning salespeople at their level-so they can put the advice to work right away.\u003c\/p\u003e\u003cp\u003eBy following eight simple steps, this essential guide teaches anyone how to sell anything. It also gives sales managers everywhere a simple sales book that teaches the principles of honest selling in an accessible and easy-to-grasp way.\u003c\/p\u003e\u003cp\u003eThe perfect primer for any new salesperson, or for non-sales employees who suddenly find themselves doing a sales function.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Frank McNair\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1402204353\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781402204357\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sourcebooks\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2005\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.65lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.05h x 4.95w x 0.79d","brand":"Frank McNair","offers":[{"title":"Paperback","offer_id":44071113752831,"sku":"9781402204357","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_47b0fa5b-5251-4050-8951-ee4b031b1759.jpg?v=1685434230","url":"https:\/\/www.whiterainbookhouse.com\/products\/how-you-make-the-sale-frank-mcnair-9781402204357","provider":"WR Book House","version":"1.0","type":"link"}