{"product_id":"humanizing-visual-design-charles-kostelnick-9781138071513","title":"Humanizing Visual Design: The Rhetoric of Human Forms in Practical Communication","description":"\u003cp\u003eThis book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers--in short, \"humanizing\" it. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAlthough human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data. \u003cp\u003e\u003c\/p\u003eThe book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Charles Kostelnick\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 113807151X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138071513\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/03\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 280\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.69d","brand":"Charles Kostelnick","offers":[{"title":"Hardcover","offer_id":48087699226879,"sku":"9781138071513","price":190.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_3ad7114c-b88b-4e02-ad1d-b215abc1f97f.jpg?v=1769100909","url":"https:\/\/www.whiterainbookhouse.com\/products\/humanizing-visual-design-charles-kostelnick-9781138071513","provider":"WR Book House","version":"1.0","type":"link"}