{"product_id":"implementing-sapr-crm-vivek-kale-9780367378059","title":"Implementing SAP(R) CRM: The Guide for Business and Technology Managers","description":"\u003cp\u003eThis book will help technologists and managers come to grips with the vision, concept, and technology of CRM. It begins by laying out the groundwork for understanding CRM. It explains the concept and context of CRM and the tangible business benefits of CRM adoption. Demonstrating a professional approach to the evaluation and selection of SAP, it details the critical success factors (CSFs), patterns, and anti-patterns of a successful SAP CRM implementation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Vivek Kale\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0367378051\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780367378059\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Auerbach Publications\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/04\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 516\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.90h x 6.90w x 1.20d","brand":"Vivek Kale","offers":[{"title":"Paperback","offer_id":48443365785855,"sku":"9780367378059","price":82.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0b2b910c-f569-4c59-9082-8974312e238b.jpg?v=1777205033","url":"https:\/\/www.whiterainbookhouse.com\/products\/implementing-sapr-crm-vivek-kale-9780367378059","provider":"WR Book House","version":"1.0","type":"link"}