{"product_id":"implementing-value-pricing-ronald-j-baker-9780470584613","title":"Implementing Value Pricing","description":"\"The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws. This new book demonstrates there is a superior model to price for professional services, a business model change from \"We sell time,\" to \"We sell intellectual Capital.\" Focused on the art of pricing commensurate with external value created, this volume uniquely views value as seen through the eyes of the customer. This is an essential resource for professionals in the accounting, law, IT, advertising, consulting, architectural, actuarial, and engineering fields.\"--\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ronald J. Baker\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0470584610\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470584613\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/28\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 400\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.32lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 1.50d","brand":"Ronald J. Baker","offers":[{"title":"Hardcover","offer_id":43988161233151,"sku":"9780470584613","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_cc18476e-e773-467f-a193-42eeaae0fd01.jpg?v=1683292972","url":"https:\/\/www.whiterainbookhouse.com\/products\/implementing-value-pricing-ronald-j-baker-9780470584613","provider":"WR Book House","version":"1.0","type":"link"}