{"product_id":"incorporating-sustainability-in-the-strategic-rupa-soni-9781636481807","title":"Incorporating Sustainability in the Strategic Management Process of the Business","description":"In sustainability literature why a business should integrate sustainability in the strategies and activities has been well established, but the question of how is not yet widely explored. The authors investigated how companies can integrate sustainability into their core of the business through the strategic management process with the help of a case study. Empirical findings show that the company should follow a structured and systematic process to incorporate sustainability in the strategic management process of the company. This starts with defining the long-term sustainability goals which are shaped up by the corporate principles and internal and external factors. During the implementation of the strategies, strong polices and process helps companies to embed sustainability in the organizational culture and measuring sustainability performance against set KPIs guides company to evaluate its contribution towards sustainability. All of these requires strong commitment from the top management and a continuous follow up which can ensure sustainability goals are transferred into actionable tasks across the company and all the employees understand the impact of their activities and task on the sustainability goal of the company. Sustainability must not be seen as a project or program rather incorporated in the culture of the organization.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rupa Soni,Muhammad Muzahidul Islam Patowary\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1636481809\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781636481807\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Eliva Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/03\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 120\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.25d","brand":"Rupa Soni","offers":[{"title":"Paperback","offer_id":48449919353087,"sku":"9781636481807","price":45.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8d2bb271-41c3-4eac-8ddb-cc9d54eee068.jpg?v=1777265477","url":"https:\/\/www.whiterainbookhouse.com\/products\/incorporating-sustainability-in-the-strategic-rupa-soni-9781636481807","provider":"WR Book House","version":"1.0","type":"link"}