{"product_id":"increase-sales-by-50-and-wayne-a-peterson-9780692304051","title":"Increase Sales by 50% and Double your Profits..: Marketing is Not an Expense It is an Investment","description":"When entrepreneurs start a business they do so because they have a passion and are excellent at certain occupation; not because they are experts at marketing their product or service. Most businesses fail because of lack of cash flow, which most of the time can be attributed to a lack of expertise in developing a proven marketing and sales system around a Unique Selling Proposition. Wayne's starting of his Income Generation Academy; (waynesincomegenerationacademy.com) and the development of his online coaching system allows any business to get the marketing help they need to build a prosperous business. Wayne believes that business fundamentals start with a Unique Selling Proposition that is able to be communicated in a compelling way to prospects in the company's target market. His marketing equation is GAURANTEED to produce results that will increase sales by 50%. Once the proper marketing and sales systems are implemented, Wayne helps businesses develop efficiencies, strategies, and synergies that increase profits and build business value. In this book, he gives you a glimpse of the business acumen that he has provided business owners through his one on one, group coaching and online coaching services.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wayne a. Peterson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0692304053\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780692304051\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wayne's Income Generation Academy LLC\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/24\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 80\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.17d","brand":"Wayne a. Peterson","offers":[{"title":"Paperback","offer_id":48443618132223,"sku":"9780692304051","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e9c3cd68-987c-44bc-b5f7-87880a8ab00a.jpg?v=1777206663","url":"https:\/\/www.whiterainbookhouse.com\/products\/increase-sales-by-50-and-wayne-a-peterson-9780692304051","provider":"WR Book House","version":"1.0","type":"link"}